J. Crew Fall 2011 Preview - photo courtesy The Pursuit Aesthetic
Photo credit: Kate Allen/The Toronto Star
In less than a month, J. Crew will be opening its first Canadian doors at Yorkdale Mall in Toronto. Behind the faux store front, workers are scrambling to ready the racks, perfect the lighting and bring in the well-loved merch that has made the American chain such a hit. And while I'm undeniably excited about the new store's proximity, I'm feeling mixed emotions about a brand that used to be so hard to get. Like the bad boy in school who suddenly dumped his hot girlfriend, I'm a little disappointed that J. Crew is now so, well, available. Meh. And while I will always adore J.Crew for its well-interpreted classics and prepster-chic 'tude, I have two concerns: 1) Will the prices reflect the loonie's greenback domination? 2) How will I ever make enough money to shop at Topshop, J. Crew and Intermix this fall? Toronto is turning into Temptation Island, n'est-ce pas?
What do you think? Is anyone else feeling the anti-climax or are you totally stoked that J.Crew is almost open?
Hope you all have a perfect looong weekend. xoxo